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Content Type: Long Read
Social media is now undeniably a significant part of many of our lives, in the UK and around the world. We use it to connect with others and share information in public and private ways. Governments and companies have, of course, taken note and built fortunes or extended their power by exploiting the digital information we generate. But should the power to use the information we share online be unlimited, especially for governments who increasingly use that information to make material…
Content Type: Video
Links
More information about how Bounty illegally exploited the data of 14 million mothers and babies: https://pvcy.org/podillegalexploitation
Sign up to our corporate exploitation email list to find out more about our work on brands and the advertising supply chain: https://pvcy.org/podsignup
Original podcast: https://privacyinternational.org/video/3787/podcast-marketing-and-maternity
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Orginally Recorded 12th March 2020.
We can’t believe we’re having to say…
Content Type: Frequently Asked Questions
On 27 October 2020, the UK Information Commissioner's Office (ICO) issued a report into three credit reference agencies (CRAs) - Experian, Equifax and TransUnion - which also operate as data brokers for direct marketing purposes.
After our initial reaction, below we answer some of the main questions regarding this report.
Content Type: News & Analysis
Privacy International (PI) welcomes today's report from the UK Information Commissioner's Office (ICO) into three credit reference agencies (CRAs) which also operate as data brokers for direct marketing purposes. As a result, the ICO has ordered the credit reference agency Experian to make fundamental changes to how it handles people's personal data within its offline direct marketing services.
It is a long overdue enforcement action against Experian.…
Content Type: Examples
UK police were almost seven times more likely to issue fines to black, Asian, and minority ethnic people than white feel for lockdown infractions. The exact figures varied around the UK; in Cumbria, which is mostly white and where people from a BAME background are more likely to be visitors, it was 6.8, while in Lincolnshire and Avon and Somerset it was 4.4 and in West Midlands it was 1.6. The National Police Chiefs’ Council said it had commissioned a detailed statistical analysis of the force-…
Content Type: Examples
Chinese police are using equipment from the US company Thermo-Fisher to collect blood samples from 35 million to 70 million men and boys to build a genetic map of the country's 700 million males to add to its existing database of 80 million genetic profiles. The database would allow the authorities to track down a man's male relatives using only his blood, saliva, or other genetic material. The project, which is meeting opposition from within China, is a substantial escalation of China's…
Content Type: Video
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Useful info
How to minimise targeted ads: privacyinternational.org/act/minimise-targeted-ads
Protect yourself from online tracking: privacyinternational.org/act/protect-yourself-online-tracking
Social media account settings: privacyinternational.org/act/protect-…
Content Type: News & Analysis
In September 2019, PI published the report Your Mental Health for Sale. Our investigation looked into popular mental health websites and their data sharing practices.
Our findings suggest that, at the time of the research, most websites we looked at were using third party tracking for advertising purposes, sometimes relying on programmatic advertising technologies such as Real Time Bidding (RTB), sharing personal data with potentially thousands of actors. Some websites were also found sharing…
Content Type: Explainer
The internet is filled with guides on how to file a Freedom of Information (FOI) request. Depending on the country you are in, it is likely that a local NGO – or your national freedom of information authority. – will have come up with one. The Global Investigative Journalism Network has an excellent list of FOI resources available in many countries across every continent. We really recommend you take a look at it; many of the FOI guides we love are in that repository.At PI we equally spend much…
Content Type: Call to Action
You might have read our investigation into advertisers who upload your data on Facebook and found out some companies doing the same to you. Well, you can join us and hold them accountable by sending your own Data Subject Access Request (DSAR)!
Before you get started we suggest you read our FAQ and take a look at our 7+1 tips to make the most out of your DSAR before and after.
To do so you simply need to copy the message bellow and send it to the companies that uploaded your data…
Content Type: Long Read
Introduction
In August 2019, when Facebook announced a few new features for advertisers such as ads in search, PI decided to take an in-depth look at what features the company offers its users when it comes to understanding its advertising practices. One of these features, which caught our attention is Facebook Ads Preference, a tool that among other things, lists businesses/advertisers that have uploaded your personal data to target you with (or exclude you from) ads on the platform.
Content Type: Report
Back in October 2019, PI started investigating advertisers who uploaded personal data to Facebook for targeted advertising purposes. We decided to take a look at "Advertisers Who Uploaded a Contact List With Your Information", a set of information that Facebook provides to users about advertisers who upload files containing their personal data (including unique identifier such as phone numbers, emails etc...). Looking at the limited and often inaccurate information provided by Facebook through…
Content Type: News & Analysis
Image: The Great Hack publicity still, courtesy of Netflix.
This is a review of the documentary 'The Great Hack' originally published on IMDb.
This documentary is a fascinating account of The Facebook/Cambridge Analytica data scandal.
In early 2018, Cambridge Analytica became a household name. The company had exploited the personal data of millions of Facebook users, without their knowledge or consent, and used it for political propaganda.
At a running time of almost two hours, The Great…
Content Type: Examples
The Lumi by Pampers nappies will track a child's urine (not bowel movements) and comes with an app that helps you "Track just about everything". The activity sensor that is placed on the nappy also tracks a baby's sleep.
Concerns over security and privacy have been raised, given baby monitors can be susceptible to hackers and any app that holds personal information could potentially expose that information.
Experts say the concept could be helpful to some parents but that there…
Content Type: Video
Watch our video primer (1m54s) on how political advertisers use highly detailed data about you to target political adverts at you.
Read about some simple steps you can take to minimise the amount of political ads you see online and questions you can be asking of those that profit from your data.
Content Type: Examples
In August 2017, it was reported that a researcher scraped videos of transgender Youtubers documenting their transition process without informing them or asking their permission, as part of an attempt to train artificial intelligence facial recognition software to be able to identify transgender people after they have transitioned.
These videos were primarily of transgender people sharing the progress and results of hormone replacement therapy, including video diaries and time-lapse videos. The…
Content Type: Video
In April 2019 Ukraine held presidential elections. We were in Kyiv to hear about people's experience monitoring online disinformation – a big issue in this election. Activists in Ukraine have long experience navigating the noisy and chaotic environment that disinformation creates – which comes not only from Russia, but also from domestic politicians and others with money and power.
At PI, we’re working to make sure that the way data is used by political actors and…
Content Type: Examples
In January 2019, Facebook announced that as of February 28 the site would add more information to that displayed when users click on the "Why am I seeing this?" button that appears next to ads on the service. Along with the brand that paid for the ad, some of the biographical details they'd targeted, and whether they'd uploaded the user's contact information, Facebook would also show when the contact information was uploaded, whether it was by the brand or one of their partners, and when access…
Content Type: News & Analysis
In December 2018, we revealed how some of the most widely used apps in the Google Play Store automatically send personal data to Facebook the moment they are launched. That happens even if you don't have a Facebook account or are logged out of the Facebook platform (watch our talk at the Chaos Communication Congress (CCC) in Leipzig or read our full legal analysis here).
Today, we have some good news for you: we retested all the apps from our report and it seems as if we…
Content Type: Examples
In August 2018, banks and merchants had begun tracking the physical movements users make with input devices - keyboard, mouse, finger swipes - to aid in blocking automated attacks and suspicious transactions. In some cases, however, sites are amassing tens of millions of identifying "behavioural biometrics" profiles. Users can't tell when the data is being collected. With passwords and other personal information used to secure financial accounts under constant threat from data breaches, this…
Content Type: Examples
Cookies and other tracking mechanisms are enabling advertisers to manipulate consumers in new ways. For $29, The Spinner will provide a seemingly innocent link containing an embedded cookie that will allow the buyer to deliver targeted content to their chosen recipient. The service advertises packages aimed at men seeking to influence their partners to initiate sex, people trying to encourage disliked colleagues to seek new jobs, and teens trying to get their parents to get a dog. However,…
Content Type: Examples
In October 2018, researcher Johannes Eichstaedt led a project to study how the words people use on social media reflect their underlying psychological state. Working with 1,200 patients at a Philadelphia emergency department, 114 of whom had a depression diagnosis, Eichstaedt's group studied their EMRs and up to seven years of their Facebook posts. Matching every person with a depressive diagnosis with five who did not, to mimic the distribution of depression in the population at large, from…
Content Type: Examples
In 2017, Britain's' two biggest supermarkets, Tesco and Sainsbury's, which jointly cover 45% of the UK's grocery market, announced they would offer discounts on car and home insurance based on customers' shopping habits. For example, based on data from its Nectar card loyalty scheme, Sainsbury's associates reliable, predictable patterns of visits to stores with safer and more cautious driving, and therefore offers those individuals cheaper insurance. For some products, Sainsbury's also mines…
Content Type: Examples
In 2018, based on an analysis of 270,000 purchases between October 2015 and December 2016 on a German ecommerce site that sells furniture on credit, researchers at the National Bureau of Economic Research found that variables such as the type of device could be used to estimate the likelihood that a purchaser would default. The difference in rates of default between users of iOS and Android was about the same as the difference between a median FICO credit score and the 80th percentile of FICO…
Content Type: Examples
In June 2018, Uber filed a US patent application for technology intended to help the company identify drunk riders by comparing data from new ride requests to past requests made by the same user. Conclusions drawn from data such as the number of typos or the angle at which the rider is holding the phone would determine which, if any, driver they were matched with. What plans the company may have for the technology is unknown; however, critics expressed concerns that it could deter prospective…
Content Type: Examples
In a 2018 interview, the Stanford professor of organisational behaviour Michal Kosinski discussed his research, which included a controversial and widely debunked 2017 study claiming that his algorithms could distinguish gay and straight faces; a 2013 study of 58,000 people that explored the relationship between Facebook Likes and psychological and demographic characteristics; and the myPersonality project, which collected data on 6 million people via a personality quiz that went viral on…
Content Type: Examples
In 2018, a Duke University medical doctor who worked with Microsoft researchers to analyse millions of Bing user searches found links between some computer users' physical behaviours - tremors while using a mouse, repeated queries, and average scrolling speed - and Parkinson's disease. The hope was to be able to diagnose conditions like Parkinson's and Alzheimer's earlier and more accurately. Other such studies tracked participants via a weekly online health survey, mouse usage, and, via…
Content Type: Examples
In 2017, the Massachusetts attorney general's office reached an agreement under which Boston-based Copley Advertising agreed to eschew sending mobile ads to patients visiting Planned Parenthood and other health clinics. In 2015, Copley's geofencing technique used location information from smartphones and other internet-enabled devices to target "abortion-minded" women and send them ads for alternatives to abortion in a campaign it conducted on behalf of a Christian pregnancy counselling and…
Content Type: Examples
In 2011, the US Department of Homeland Security funded research into a virtual border agent kiosk called AVATAR, for Automated Virtual Agent for Truth Assessments in Real-Time, and tested it at the US-Mexico border on low-risk travellers who volunteered to participate. In the following years, the system was also tested by Canada's Border Services Agency in 2016 and the EU border agency Frontex in 2014. The research team behind the system, which included the University of Arizona, claimed the…
Content Type: Examples
In July 2014, a study conducted by Adam D. I. Kramer (Facebook), Jamie E. Guillory, and Jeffrey T. Hancock (both Cornell University) and published by the Proceedings of the National Academy of Sciences alerted Facebook users to the fact that for one week in 2012 689,003 of them had been the subjects of research into "emotional contagion". In the study, the researchers changed randomly selected users' newsfeeds to be more positive or negative to study whether those users then displayed a more…